VIP Branded Virtual Team Building

Branded Virtual Team Building

In today's world, where ever you look, you'll find a brand looking back at you. Brands are everywhere and each one carries its own distinct message and identity. Essentially, a brand is the very essence of the company it represents and should be treated with care and respect. It takes a lot of time and effort to build up a brand and make it stand out for all the right qualities. Conversely, a brand can be trashed within minutes if a company goes off message or does something which debases the values the brand represents.

Within a business, every decision made will have some consequences for the brand. Unfortunately, many of those making changes are blissfully unaware of the effects these can have on the public perception of the brand's value. In this age of social media, where the slightest slip-up can sink or cancel a brand, there's no more room for error or sloppy thinking. This is why today, more and more companies are focusing on brand awareness within the company employees. And many larger businesses will have dedicated "branding" teams, whose sole purpose is to both protect and promote the company's branding.

Here at ExitTheRoom, we recognize the importance of solid branding due to our own business concerns. In order to help both companies and their clients focus on their own unique brands, whilst at the same time maintaining brand awareness, we have devised escape room games that can be branded to whatever degree the customer requires. Our top event includes a re-branding of all aspects of both the game and the gameplay. From your own uniquely branded website advertising the games to the branded email confirmations to the actual game itself having your branded interface.

The nature of escape room games is to encourage communication and a team spirit. In fact, that's what makes these games so popular with companies looking for team-building events. Promoting your brand within such events that also encourage the same culture as reflected by the brand itself, is a great means of highlighting and amplifying the brand's importance within the company. A good brand is a mirror through which customers see themselves. Its value is customer-centric. Playing in a branded room will help your employees realize, through bonding and having a wonderful time, that the game and the aims of their business are more aligned than they previously envisaged. That the branding itself has an important role to play.

The whole escape room industry is relatively new. Because of this, the industry tends to be more forward-thinking, always with one eye on the latest technology, whilst at the same time, trying to recreate the most immersive gaming experience. For the players, it's a thrilling 60 minutes of stress, fun, and teamwork. After the game, there's a palpable buzz as the players recount the trials and tribulations of trying to escape within the time frame. To that end, as a means of brand promotion and awareness, we feel that playing our escape games is second to none.

Whatever your business goals, you might be surprised as to how well they match up with the structure of our games. Through our games, we are, like all businesses, focused on good communications. On the teamwork and the positivity necessary to get things done. In many ways, we are the perfect match for brand goals. Not only by promoting them to new or existing audiences, but also because we all share the same values.